Launched in 1999, Zen is a luxury collection of award winning beauty salons located across Edinburgh. From relaxing spa treatments to advanced skincare and cosmetic treatments, Zen is now regarded as one of the best in the city.
The company has grown exponentially over the last 19 years and in 2016 Zen decided it was time for them to have a bit of a face-lift (excuse the pun!).
We were tasked to design a new brand identity that could be applied across a variety of marketing mediums. The only fixed part of the brief was that we needed to keep their iconic purple colour. The colour Purple? (there’s a song there…) It’s notoriously difficult to reproduce so we created their very own pantone, unique to them. This helped to ensure consistency when we were creating new materials. It’s all part of the service.